Encarna Piñero is passionate about the tourism sector and convinced of the need for transformational leadership that develops people’s skills and talent, which makes her committed to diversity, innovation and business sustainability.

Based on her own experience of running a family business, she knows how important it is for values and learning to be passed on from generation to generation, which is why she believes in the need to bring the sector closer to the new generations in order to leave a a legacy of passion and professional excellence that will continue to build the tourism sector