Encarna Piñero, CEO of Grupo Piñero, predicted "a good season for tourism in the Balearic Islands, in which we hope to replicate as much as possible the figures we posted in 2019, just before the pandemic began," and defended that "the Balearic Islands should be the refuge destination for European tourism in 2022".
Encarna Piñero showed herself to be "optimistic" at the opening ceremony of the Grupo Piñero hotels in Mallorca. The CEO stated that "we are starting the season of the return to normal" and added that "the impact of the war in the Ukraine will not affect the Balearic Islands so much, as it is a safe destination".
Grupo Piñero's CEO reiterated the data recently presented by Exceltur, the Alliance for Tourism Excellence, of which Grupo Piñero is a member, pointing out that "our forecasts are that the Balearic Islands can recover 90 percent of pre-pandemic tourism during this high season".
Encarna Piñero visited the company's hotels in Mallorca and met with her team to inaugurate the tourist season. The Grupo Piñero CEO expressed her support for the hotel staff, to whom she wished "good luck," stating that "you are the company's main asset."
She also reminded them that “our purpose as a tourism company is to create exciting experiences and this season, without a doubt, we will have the opportunity to fulfill this commitment to our clients.”
During her visit, she was accompanied by members of the company's Executive Committee, as well as by executives from the hotel division, led by Antonio Teijeiro, COO of Bahia Principe Hotels & Resorts, and by the hotels' management team.
With this encounter, Grupo Piñero has inaugurated the season in the Bahia Principe Sunlight Coral Playa hotel in Magaluf, as well as in the two establishments located in Platja de Palma, the Hotel Piñero Bahia de Palma and the Hotel Piñero Tal, which are already open for business.